Vinod Bishnoi, a farmer from Lunkaransar Tehsil in Bikaner, Rajasthan, has transitioned from growing traditional crops like wheat, gram, mustard, guar, and peanuts to cultivating cucumbers in a polyhouse. His interest in modern agricultural practices has led to a more efficient approach to farming, helping him achieve an annual turnover of Rs 80 lakhs.
Bishnoi's adoption of new farming techniques has been successful, and he serves as an example of how embracing technology can help improve yields and profitability. His journey reflects the potential of modern agriculture to create opportunities for farmers.
A Shift from Traditional to Modern Farming
Agriculture has been in Vinod's family for many generations. He had a passion for farming since his early years. Even though Vinod has not studied beyond primary education up to the 8th grade. His knowledge of farming is broad, and his experience is great. He adopted the traditional ways of farming. The way he was practicing farming gave him a lower yield and meager profits. This gave him a perception that something must be changed.
His turning point was when his uncle, Atmaram Bishnoi—a progressive farmer already practicing cucumber cultivation in a polyhouse. He introduced him to the concept. Impressed by his uncle's success, Vinod decided to take the risk and set up a polyhouse on one acre of his land six years ago.
Setting Up a Polyhouse – Investment & Government Support
Establishing a polyhouse has involved a sizeable initial investment. The overall cost of the project was around Rs 40–42 lakh. He had a personal expense of Rs 14.25 lakh and the 70% subsidy from the government helped him ease out his costs significantly.
This investment allowed Vinod to create a controlled farming environment that protected his crops from extreme weather conditions. This improved yield and ensured consistent production. The results soon justified his decision—his cucumber crops flourished. He began to reap the financial benefits far beyond what he had ever achieved with traditional farming.
Cost & Profitability of Cucumber Cultivation in a Polyhouse
Vinod's adaptation to polyhouse farming turned out to be super profitable. The cost to cultivate cucumber runs into about Rs 2 lakh in an acre of land and the generated revenue is up to Rs 10 lakhs. Thereby leaving them with a commendable net profit of about Rs 8 lakh in the same acreage.
Cucumbers can be grown 2–3 times a year in a polyhouse. These annual earnings from just one-acre range between Rs 12–15 lakh. With multiple cycles of production, Vinod has successfully scaled his farming operations significantly above his previous income.
Challenges & Overcoming Obstacles
Vinod was facing a lot of problems in polyhouse farming. The main pests and diseases that affected his crops were whiteflies, nematodes, and the deadly Crimea virus. The problem of the Crimea virus has no permanent solution yet.
To counter these challenges, he embraced a package-based system of organic and chemical fertilizers such that his crops remained healthy. Field monitoring and early detection of infections prevented him from losing that produce. His strategic approach to the protection of crops greatly supported his quality and productivity yield of cucumbers.
Marketing & Sales Strategy
Vinod sells in 4–5 nearby mandis to ensure his cucumbers reach multiple markets. This high-quality produce has commanded him the maximum price of Rs 45 per kg, which is much higher than that commanded by conventionally grown cucumber. This proves that with the right technology, quality control, and effective market access, farmers can get better prices and maximize their earnings.
Diversification: Dairy Farming and Sustainability
Apart from cucumber cultivation, Vinod also runs a dairy business involving 10 Sahiwal breed cows. The cow dung is utilized as organic manure in his fields, making the soil more fertile and raising crop productivity. This diversification not only serves as an additional source of income but also promotes sustainable agricultural practices.
The story of Vinod Bishnoi is a example of how embracing modern techniques of agriculture can transform a farm into an extremely profitable business. His transition from traditional farming to advanced polyhouse cultivation has ensured his financial security and inspired countless farmers to pursue innovative methods.
With an annual turnover of Rs 80 lakh and a sustainable farming model, Vinod's success is a guiding light for farmers seeking to increase productivity, minimize risks, and enhance profitability. His journey shows the power of knowledge, perseverance, and adaptability in shaping the future of agriculture.
