In a significant push for sustainable agriculture and farmer empowerment, The Art of Living’s Sri Sri Institute of Agricultural Sciences and Technology Trust (AOL-SSIAST) signed two pivotal Memoranda of Understanding (MoUs) with National Cooperative Organics Limited (NCOL) and Bharatiya Beej Sahakari Samiti Limited (BBSSL). The signings took place in the presence of Shri Ashish Bhutani, Secretary, Ministry of Cooperation, Government of India, marking a transformative step toward reviving India’s traditional agricultural strengths with modern scale and strategy.
These partnerships aim to build end-to-end value chains in indigenous seed preservation and natural produce marketing, bridging the gap between grassroots farmers and national markets.
MoU 1: AOL-SSIAST×BBSSL – Reviving Indigenous Seeds, Strengthening Sovereignty
This agreement focuses on the preservation, multiplication and promotion of indigenous seeds, vital for sustainable agriculture, biodiversity and food sovereignty.
Key focus areas include:
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Establishing community-based seed banks and seed keepers
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Joint seed research and farmer training programs
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Organizing seed festivals and awareness campaigns
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Implementing blockchain-based traceabilityfor seed authenticity
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Supporting the National Mission on Natural Farming (NMNF)
MoU 2: AOL-SSIAST×NCOL – Scaling Organic Produce from Soil to Shelf
The second MoU with NCOL aims to streamline the aggregation, certification and marketing of organic produce cultivated by the AOL-SSIAST trained farmers across India.
Highlights include:
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Procurement and marketing support from NCOL’s cooperative network
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Organic certification through PGS and NPOP systems
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Training and mobilisation of organic farmers
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Logistics and post-harvest support
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Strengthening of the organic cooperative movement
With the AOL-SSIAST’s presence across climate-sensitive regions and NCOL’s national infrastructure, this partnership is poised to make organic and natural produce accessible, traceable and scalable, domestically and internationally.
Marking his gracious presence at the signing, Ashish Bhutani, Secretary, Ministry of Cooperation, Government of India, remarked, “These collaborations reflect the spirit of cooperative strength and grassroots innovation. By integrating traditional knowledge with modern systems, we are building a sustainable and inclusive agricultural model for India.”
Adding to this, Prasana Prabhu, Chairman, The Art of Living’s Sri Sri Institute of Agricultural Sciences and Technology Trust (AOL-SSIAST), shared,“Natural Farming begins with natural seeds. When we restore our native seed wealth, we restore health to our soil, strength to our farmers, and hope to future generations. Honouring the hands that grow our food is not just a commitment to agriculture, it is a commitment to nourish the nation in the right direction.”
Join the Movement for a Sustainable India
AOL-SSIAST invites corporates, philanthropic institutions and community stakeholders to partner in this national mission for sustainable agriculture and farmer empowerment. Together, let us scale natural farming, revive indigenous seed systems, and ensure that every farmer becomes a steward of soil, health, and prosperity.
Click to Contribute: ssiast.artofliving.org/donate
