
A grand celebration of innovation, technology, and farmer empowerment took place at the ICAR-Indian Sugarcane Research Institute, Lucknow today on May 8, 2025. The occasion was the "MFOI Samridh Kisan Utsav 2025," a collaborative initiative by Krishi Jagran and ICAR-IISR, with Mahindra Tractors as the main sponsor.
This one-day event brought together over 500 farmers from various districts of Uttar Pradesh with the primary objective of introducing them to modern agricultural practices, technologies, and resources that can lead to more profitable and sustainable farming.

A Strong Step Towards Agricultural Transformation
The event aims to bridge the gap between traditional agriculture and modern innovation. Farmers had the opportunity to learn directly from leading agri-tech companies, research institutions, and progressive farmers. The message was clear: Indian agriculture is undergoing a transformation, and with the right tools and knowledge, farmers can emerge as successful agri-entrepreneurs.
Speaking at the event, Dr. Dinesh Singh, Director of ICAR-IISR, emphasized the importance of adopting scientific farming methods to improve productivity and sustainability. The event was graced by Chief Guest Shyam Bihari Gupta, Chairman of the Uttar Pradesh Gau Seva Aayog and Vice President of BJP Kisan Morcha (U.P.), whose presence added significant value to the proceedings. He applauded Krishi Jagran’s efforts in creating inclusive platforms that encourage knowledge sharing and collaboration in agriculture.
Other distinguished guests included Dr. Pratik Singh, Secretary of Gau Seva Aayog; Rahul Sachan, a progressive farmer from Kanpur; Jagdish Narayan, State Head of Krishi Jagran; and Krishi Jagran representatives Sujit Pal, Nishant Taak, and Awadhesh, all of whom offered insights and encouragement to the participating farmers.
Big Industry Participation
Alongside Mahindra Tractors, several reputed companies and institutions set up interactive stalls, showcasing innovations in seeds, fertilizers, agri-machinery, veterinary solutions, and drone technologies. Key participants included Dhanuka Agritech Limited, Zydex, Harvestplus Solutions, Uttar Pradesh Gau Seva Aayog, Global Vet Pharma, Fertis India, Somani Seeds, Krishi Vimaan (Drone Services), and Indo-American Hybrid Seeds (India) Pvt. Ltd.
Company representatives engaged directly with farmers, explaining how their products and services could help increase yields, protect crops, and reduce input costs. The goal was to make farmers aware of market-driven, tech-savvy farming techniques that can lead to higher income and sustainability.

Celebrating Farmer Achievements
One of the highlights of the event was the recognition of 20 progressive farmers, who were awarded Progressive Farmer Certificates for their outstanding contributions to agriculture. Their stories of innovation, dedication, and transformation inspired many attendees, reinforcing the belief that farming can become a high-income profession with the right approach.
Rahul Sachan, one of the awardees, shared his success story, explaining how he increased his income by adopting modern irrigation and precision farming techniques. "This platform not only celebrates our achievements but also motivates many others to dream big in farming," he said.
Learning Through Interaction
Prior to the formal program, guests and dignitaries toured the venue, interacted with farmers, and explored various exhibits. These interactions allowed farmers to voice their concerns, ask questions, and discover practical solutions. Important topics discussed during the event included sugarcane production techniques, soil health, irrigation techniques, organic farming, and the use of modern agricultural machinery.
Farmers also shared real-life success stories, demonstrating how innovation and access to the right tools helped them become self-reliant and financially empowered.

Industry Experts Engage with Farmers
Prominent representatives from participating companies included Abhaya Mani (Mahindra Tractors), Prateek Uniyal (HarvestPlus), Bhagwan Singh (Somani Seeds), Neha Singh and Karunesh Kumar (Zydex), Amit Kumar (Fertis India), Atpit Tiwari (Indo-American Hybrid Seeds), and Mahesh Kumar Yadav (Dhanuka Agritech). These experts guided farmers on a range of subjects—from smart irrigation and organic inputs to drone-based crop monitoring and precision seed selection.
They also stressed the importance of cost-effective and environmentally sustainable solutions, encouraging farmers to embrace innovation and build market-responsive farming models.
What is MFOI?
The Millionaire Farmer of India (MFOI) Awards, a flagship initiative by Krishi Jagran, aim to honour farmers who earn Rs 10 lakh or more annually through agriculture. These awards celebrate innovation, recognize excellence, and elevate the status of farmers by showcasing their achievements on national and international platforms.
Apart from MFOI 2025 Awards, the MFOI Samridh Kisan Utsav is open to farmers, agri-startups, agri-businesses, and others committed to transforming the rural economy. For stall bookings, sponsorships, or participation in the awards, interested individuals can contact Krishi Jagran or visit the official MFOI website.

MFOI Samridh Kisan Utsav has emerged as a platform of possibilities. With knowledge-sharing sessions, direct interactions, and inspirational success stories, the event empowered hundreds of farmers to take their first steps toward smart, profitable, and future-ready agriculture. The message was clear: Modern farming is the future—and every farmer can be a millionaire.