Indian Council of Agricultural Research (ICAR) and Krishi Jagran, one of the country's leading agricultural media houses, solidified a notable collaboration by signing a Memorandum of Understanding (MoU) on March 19, 2024 for the advancement of Indian agriculture and the welfare of farmers. The MoU was signed by Dr. U. S Gautam, DDG (Agri. Extn.), ICAR and Founder & Editor-in-Chief, Krishi Jagran M.C. Dominic, marking an important step towards strengthening the agriculture sector.
The DDG highlighted the importance of educating farmers about advanced scientific agricultural technologies to enhance their livelihoods and profitability.
The MoU aims to produce videos showcasing ICAR Success Stories on social media platforms and promote the adoption of ICAR-developed technologies nationwide. Additionally, it will facilitate the creation of video bytes featuring senior officials and writeups in relevant Krishi Jagran magazine editions covering ICAR initiatives.
Among those present at the signing ceremony were Dr. Anil Kumar, ADG TEE, ICAR, Dr. R.R. Burman, Assistant Director-General (Agricultural Extension), ICAR, Shiny Dominic, Managing Director of Krishi Jagran, Mamta Jain, Group Editor of Krishi Jagran, Dr. P.K. Pant, COO, and P.S. Saini, Senior VP - Corporate Communication and PR, Krishi Jagran, along with several other dignitaries from ICAR and Krishi Jagran.
The ICAR signed an MoU with Krishi Jagran for the dissemination & promotion of ICAR’s initiatives for the growth of Indian Agriculture & farmers' welfare today.
— Indian Council of Agricultural Research. (@icarindia) March 19, 2024
Dr. U. S Gautam, DDG (Agri. Extn.), #ICAR, & Mr MC Dominic, Founder & Editor-In-Chief, Krishi Jagran signed the MoU . pic.twitter.com/H3AuCoObYh
About Krishi Jagran
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Krishi Jagran is one of the leading agricultural media houses in the country. It was established on September 5, 1996, in New Delhi by Founder & Editor-in-Chief, Krishi Jagran M.C. Dominic. Through both print and digital mediums, it reaches millions of farmers across the nation. It also has digital portals and YouTube channels in 12 languages.
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Moreover, Krishi Jagran publishes magazines in 12 Indian regional languages - Hindi, Punjabi, Gujarati, Marathi, Kannada, Telugu, Bengali, Assamese, Odia, Tamil, Malayalam, and English, dedicated specifically to agriculture. The magazine in English is published under the name 'Agriculture World'.
About Indian Council of Agricultural Research (ICAR)
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The Indian Council of Agricultural Research (ICAR) is an autonomous organization under the Ministry of Agriculture and Farmers' Welfare, Government of India. Formerly known as the Imperial Council of Agricultural Research, it was established on July 16, 1929, as a registered society under the Societies Registration Act, 1860, following the recommendations of the Royal Commission on Agriculture. ICAR's headquarters is located in New Delhi.
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The Council is the apex body for coordinating research and education in agriculture, including horticulture, fisheries, and animal sciences, across the country, providing guidance and management. With 113 ICAR institutes and 74 agricultural universities spread throughout the country, it is one of the largest national agricultural systems in the world.
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ICAR has played a leading role in bringing about the Green Revolution and subsequent agricultural development in India through its research and technological development, resulting in a 6.21 times increase in food grain production, 11.53 times increase in horticultural crops, 21.61 times increase in fisheries, 13.01 times increase in milk, and 70.74 times increase in eggs from 1950-51 to 2021-22. This has clearly demonstrated its significant impact on national food and nutritional security. It has also played a major role in enhancing excellence in agricultural-related higher education.
