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Coffee Board plans to promote filter coffee

Coffee Board of India plans to promote Indian filter coffee across the country and has lined up a marketing and branding push to expand the niche market.

KJ Staff

Coffee Board of India plans to promote Indian filter coffee across the country and has lined up a marketing and branding push to expand the niche market.

The Board is also looking to revamp and expand the outlets across the country.

“By next year we will have modern, clean, cool and affordable Coffee Houses across India offering filter coffee and snacks,” said Srivatsa Krishna, Secretary, Coffee Board of India while speaking at the 7th Annual Indian Restaurant Congress held at Delhi.

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