A new campaign was launched by the Government of Kerala “Njagalum Krishiyilekku” with the objective of attracting everyone to agriculture. The Kerala Government has selected Little Squirrel, popularly known as “Chillu”, as the logo of this campaign started by the Department of Agriculture to bring the community to the world of farming.
The logo was prepared by Deepak Mouthattil, who is also the designer of Krishi Jagran Malayalam Magazine. Deepak has been associated with Krishi Jagran for a long time and is an amazing designer.
About Deepak Mouthattil
Deepak Mouthattil was born in Payyannur, Kannur district, and currently lives in Thiruvananthapuram with his wife Ambili & children Avani and Krishnaveni. He has been designing Krishi Jagran Malayalam Magazine for the last three years. He has 20 years of experience in the field of design. Deepak is also an expert in painting and designs sand sculptures too. He has already made about 100 sand sculptures on the shores of Kerala.
Objectives of the Project
The aim of this project is to make everyone do what they can like the Little Squirrel. The only way to ensure a non-toxic diet is to cultivate as much space as possible for each individual. This goal is the basis of the project.
The campaign also aims at the cultivation of vegetables, terrace farming, backyard nutrient gardening, and rainfed farming in one-cent area which focuses on families.
From the first phase of the project, monitoring will be done by a special executive committee comprising farmers from the ward level to the district level. Pinarayi Vijayan inaugurated the project last day.
The Chief Minister said that the goal of cultivating well even in the most limited area would lead to the realization of the great goal of food self-sufficiency.
The Department of Agriculture has decided to implement a large-scale family-centered campaign on the campaign “Njagalum Krishiyilekku”.
The objectives of the campaign are not only self-sufficiency in vegetable cultivation or production but also providing safe food to people.
