Ayushmann will work with UNICEF to ensure every child's right to survive, thrive, and be protected, as well as to promote their voice and agency in decisions that affect them.
"It is truly an honour to further my advocacy for children's rights with UNICEF India as a National Ambassador. I am deeply concerned about the problems that children and adolescents face in India. As a Celebrity Advocate for UNICEF, I have interacted with children and spoken about internet safety, cyberbullying, mental health, and gender equality.
"In my new role with UNICEF, I will continue to be a strong advocate for children's rights, particularly for the most vulnerable children, by supporting solutions to issues that affect them the most," Ayushmann Khurrana said. In September 2020, Ayushmann was named UNICEF India's Celebrity Advocate to advocate for the end of violence against children and the broader child rights agenda.
Most recently, on World Children's Day 2022, he focused on inclusion and non-discrimination through gender-inclusive sports with Sachin Tendulkar, Regional Ambassador for UNICEF South Asia, and girls and boys from across India. "I am delighted to welcome Ayushmann Khurrana as UNICEF India's National Ambassador," said Cynthia McCaffrey, UNICEF India Representative, welcoming Ayushman as National Ambassador for Child Rights.
Ayushmann's strong commitment as UNICEF's Celebrity Advocate over the last two years has helped amplify and drive the work of protecting children's rights. He is one of India's most famous actors, and we are delighted that he is using his powerful voice to advocate for children and challenge harmful social norms and gender stereotypes."
"And it is a voice that resonates with UNICEF's work and ethos in its sensitivity and passion," she added. "We look forward to working with him on the most pressing child rights issues of our time, such as ending violence, improving mental health, and achieving gender equality, and building a better future for all children."