On April 23 2025, National Bank for Agriculture and Rural Development (NABARD) has acquired equity stake in 24x7 Moneyworks Consulting Pvt. Ltd, a next-generation agri-fintech venture. This marks NABARD’s first-ever investment in a bootstrapped startup, reinforcing its commitment to digital transformation in rural India.
24x7 Moneyworks Consulting Pvt. Ltd.’s flagship platform, eKisanCredit (eKCC), is a fully digital loan origination system designed for Cooperative Banks, PACS and RRBs. The eKCC platform integrates seamlessly with land records, Aadhaar, eKYC, core banking systems and ePACS, enabling end-to-end automation of the rural credit lifecycle.
Over the past two and half years, NABARD has piloted eKCC across various banks and the system is now ready for nation-wide roll-out.
“NABARD is proud to back a startup that brings innovation and impact to rural finance,” said Shri Shaji K.V., Chairman, NABARD. “eKCC has demonstrated the potential to improve access, transparency, and efficiency in dispensing agricultural credit This strategic collaboration will help Cooperative Banks, PACS and RRBs deliver faster, transparent, and more inclusive credit services to small and marginal farmers.”
The startup has also developed AIFIS – a digital platform to manage interest subvention claims under the Agriculture Infrastructure Fund (AIF). The AIFIS ensures real-time validation and disbursement of interest subvention claims.
“NABARD’s investment reflects the belief that digital innovation must empower existing last-mile institutions,” said Shri G S Rawat, DMD, NABARD. “eKCC is a scalable, field-ready solution.”
Ranjeet Gautam, Founder & CEO of 24x7 Moneyworks Consulting Pvt. Ltd., noted, “This partnership validates our mission to build tech-driven, inclusive credit infrastructure for rural India. Our solutions are designed with empathy for last-mile users.”
